Influencer marketing blog
News, trends and practical guides on influencer marketing and social media – from choosing the right creators to proving ROI. Insights from the Stellar team to help brands and agencies stay one step ahead.
BlogInfluencer Marketing in the time of COVID-19As lockdowns kept people at home, many brands wondered whether to pause their influencer campaigns or carry on. Here is our take on the state of the industry, with tips on communicating in a crisis and inspiring campaigns from around the world.
BlogInfluencer marketing in 2020 – an overview of the trendsWas our previous article TL;DR for you? Not to worry, we have summarized it in an easy infographic so you can take a quick glance over the 6 trends…
BlogInfluencer marketing in 2020 – Stay ahead of the curve with these trends for the new yearNew social channels, a very active new generation and growing demands for transparency are reshaping how brands work with creators. Discover the…
BlogInfluencer marketing at Coachella 2019: The 6 best activations and their impact in figuresWith around 700,000 festivalgoers and millions more following online, Coachella is as famous for its influencers as for its line-up. We used our EMV…
BlogThe 8 Influencer Marketing Trends That Will Rule 2018Brands are no longer asking whether to do influencer marketing, but how to get it right. Explore our predictions for 2018, from the balance between…