Influencer marketing blog

Influence,decoded.

News, trends and practical guides on influencer marketing and social media – from choosing the right creators to proving ROI. Insights from the Stellar team to help brands and agencies stay one step ahead.

PressStellar Tech unveils White Paper on AI and Influencer MarketingFrom legal implications to the new limits of authenticity, the white paper maps how AI is changing influence. Co-founder Sarah Levin Weinberg explains why AI is now a reality.1 min read
PressStellar among community managers’ favorite tools in 2024 [article]With 32% of community managers working with influencers, Stellar's campaign management and analytics stood out as a go-to platform for social media…1 min readPressStellar Tech launches Creatorz, the influencer marketplace [article]After acquiring Influo's technology, Stellar Tech combined it with a decade of expertise to launch Creatorz, a marketplace with real-time campaign…1 min readPressStellar Tech among world’s top 30 influencer technologies [article]Find out why Hello Partner sees Stellar as an industry leader, from its user-friendly interface to the detailed analytics that help European brands…1 min readPressCédric Pierrard Joins the Stellar Tech BoardWith nearly 20 years of SaaS and CRM experience, the new Chairman will help drive Stellar Tech's international expansion, says CEO and co-founder…1 min readPressStellar Tech launches its Social Listening solutionCo-founder Sarah Levin Weinberg explains how real-time insights into online conversations help brands react faster as perceptions shift on social…1 min readPressStellar Tech launches Smart Listening 360Get a 360-degree view of what people say about your products, discover key influencers and adjust your messaging to respond faster to consumer…1 min readPressThe Stellar Platform Highlighted by ComdigitaleA welcome recognition of the expertise behind Stellar and of its commitment to helping clients run ever more effective influencer campaigns. Read the…1 min readPressManaging your collaboration with influencers: 8 tips to followStrong influencer marketing rests on trust between brands and creators. See how Stellar supports each step, from finding the right fit to monitoring…1 min readPressStellar: Find the influencer who best suits your needsWith so many creators out there, finding the perfect match is hard. Learn how the right data saves you time and makes each influencer collaboration…1 min readPressHow to evaluate and select your influencers?Influencer marketing ranks second for ROI, just behind social ads. Discover why relevance and shared values matter when you select the creators you…1 min readPressStellar: 5 questions for Cathy Pill, cofounder [interview]From Paris and Brussels to Madrid and Copenhagen, Cathy Pill shares how Stellar Tech grew into an influencer marketing leader serving clients on five…1 min read

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