Influencer marketing blog
Influence,
News, trends and practical guides on influencer marketing and social media – from choosing the right creators to proving ROI. Insights from the Stellar team to help brands and agencies stay one step ahead.
BlogInfluencer marketing guides by sector: The Book IndustryInfluencer marketing guides by sector The Book Industry In the midst of a highly competitive industry, publishers and authors are constantly asking themselves the same question: how to sell more books? One strategy has been gaining ground in recent years and is being used more and more: influencer marketing. Influencer marketing involves working with content […]
BlogStellar winner of 3 awards at the Cas d’Or of Performance Marketing ! 🏆🏆🏆Stellar and its partners, La Redoute and Awin Global, received 3 awards in 3 different categories at the first edition of the Cas d’Or of Performance…
BlogThe rise of online feminism and empowered influencers.Each year on March 8, we celebrate International Women’s Rights Day. This day puts focus on the fight for women’s rights, in particular for the…
BlogThe Major trends in influencer marketing for 2022It is undeniable: the way we communicate on social networks and collaborate with influencers has changed. For good reason, the COVID-19 pandemic has…
BlogIn 2021, Stellar is supporting the TelethonAfter supporting the AFM-Telethon for the first time in 2018, Stellar renews its desire to support the French association as an official influencer…
BlogTéléthon, SPA, Institut Pasteur… When charities call on influencersIn the face of the global Covid-19 pandemic, altruism and kindness have been needed more than ever. And this has also been felt in the influencer…
Blog2021 Influencer Marketing Top Trends – Preparing your brand for a year full of surprisesSocial media platforms played an important role in our local and global communities last year, and will carry on to do so this year. As the…BlogTikTok and influencer marketing – a match made in heaven?TikTok and influencer marketing – a match made in heaven? Here we are: the year is 2020 and you consider yourself somewhat of a marketing savant. You…BlogInfluencer Marketing in the time of COVID-19As life in quarantine in many countries around the world takes off, communities are doing their best to adapt, regroup, and support each other…BlogInfluencer marketing in 2020 – an overview of the trendsWas our previous article TL;DR for you? Not to worry, we have summarized it in an easy infographic so you can take a quick glance over the 6 trends…BlogInfluencer marketing in 2020 – Stay ahead of the curve with these trends for the new yearLet’s cut to the chase: influencer marketing is here to stay. And not only is it staying, it’s evolving rapidly. The first year of the new decade is…
BlogInfluencer marketing at Coachella 2019: The 6 best activations and their impact in figuresThe 2019 edition of Coachella, which took place from April 12 to 21 in California’s Colorado desert, has just come to a close. With a festival…