Blog

Notes fromthe team.

What we have learned about measuring influence, choosing creators and writing a report someone else can read.

BlogHow to find and choose your influencers?How to find and choose your influencers? Influencer marketing is on the rise, it is becoming an essential communication tool in all sectors to increase brand awareness and boost sales (often more effectively than traditional marketing approaches). However, for an influencer campaign to be effective, it’s important to develop the right strategy. Here are the […]9 min read
BlogInfluencer marketing guides by sector: The Book IndustryInfluencer marketing guides by sector The Book Industry In the midst of a highly competitive industry, publishers and authors are constantly asking…10 min readBlogStellar winner of 3 awards at the Cas d’Or of Performance Marketing ! 🏆🏆🏆Stellar and its partners, La Redoute and Awin Global, received 3 awards in 3 different categories at the first edition of the Cas d’Or of Performance…6 min readOnline feminism and engaged influencersBlogThe rise of online feminism and empowered influencers.Each year on March 8, we celebrate International Women’s Rights Day. This day puts focus on the fight for women’s rights, in particular for the…9 min readMain trends influencer marketing 2022BlogThe Major trends in influencer marketing for 2022It is undeniable: the way we communicate on social networks and collaborate with influencers has changed. For good reason, the COVID-19 pandemic has…8 min readEn 2021, Stellar s’engage pour le TéléthonBlogIn 2021, Stellar is supporting the TelethonAfter supporting the AFM-Telethon for the first time in 2018, Stellar renews its desire to support the French association as an official influencer…6 min readQuand les organisations caritatives font appel aux influenceurs baromètreBlogTéléthon, SPA, Institut Pasteur… When charities call on influencersIn the face of the global Covid-19 pandemic, altruism and kindness have been needed more than ever. And this has also been felt in the influencer…12 min readLes Tendances majeures du marketing d'influence en 2021Blog2021 Influencer Marketing Top Trends – Preparing your brand for a year full of surprisesSocial media platforms played an important role in our local and global communities last year, and will carry on to do so this year. As the…23 min readBlogTikTok and influencer marketing – a match made in heaven?TikTok and influencer marketing – a match made in heaven? Here we are: the year is 2020 and you consider yourself somewhat of a marketing savant. You…12 min readBlogInfluencer Marketing in the time of COVID-19As life in quarantine in many countries around the world takes off, communities are doing their best to adapt, regroup, and support each other…14 min readBlogInfluencer marketing in 2020 – an overview of the trendsWas our previous article TL;DR for you? Not to worry, we have summarized it in an easy infographic so you can take a quick glance over the 6 trends…1 min readBlogInfluencer marketing in 2020 – Stay ahead of the curve with these trends for the new yearLet’s cut to the chase: influencer marketing is here to stay. And not only is it staying, it’s evolving rapidly. The first year of the new decade is…9 min read

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