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A New Era at Stellar: Three distinct entities redefining the landscape of Influencer Marketing

"We listened, learned and grew. To better leverage our diversified offers, Stellar needed to evolve into 3 distinct entities"
Cathy Pill, CEO and co-founder of Stellar

Stellar’s rapid growth and the evolution of its solutions have led to a crucial step for our company. To strengthen our positioning on the market and clarify our offerings, we have turned our existing 3 offers into 3 distinct entities, each with its own unique identity. This strategic move allows us to streamline and clarify our services to better serve the evolving needs of our valued clients.

"The gradients in our logos and graphic charts are not simply aesthetic; they have always symbolized diversity, innovation and infinite possibilities in the world of influencer marketing."
Sarah Levin Weinberg, CMO and co-founder of Stellar.

So what changed concretely?

Firstly, Stellar software has been renamed Stellar Tech. Thanks to cutting-edge technology, which relies in particular on the power of artificial intelligence and machine learning, Stellar Tech will remain at the forefront of influencer marketing tools and continue to serve our international customers in more than 35 countries.

Secondly, Stellar’s agency service, which has been operating in France and Benelux since 2015, is now embracing the name Stellar Lab. Our agency maximizes the impact of our clients’ storytelling by using a 360° approach that combines influencer marketing, media relations and social networks. At Stellar Lab, we merge creativity and data analysis to develop impactful, unique and high-performance campaigns. The term “Lab” reflects our commitment to innovation, creativity and continuous trend analysis.

Finally, the talent management agency, born from a historic partnership with the RTL media group in 2019, is now known as Stellar Talents. The agency is dedicated to supporting and managing the image, representation, and influence campaigns of a wide range of content creators from diverse and exciting backgrounds such as media (including RTL Group personalities), sports, culinary arts, entertainment and music. What sets our personalities apart is not only their exceptional talent for engaging and captivating their audiences, but also the high-level content they produce on a multitude of social platforms, including Instagram, TikTok, YouTube and Twitch.

We would like to express our gratitude to all our employees, customers and partners: thank you for your trust and support.

Press publications : The Media Leader.FRMM.bePub.be 

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