White Papers & Studies
White Paper – Influence Marketing : Trends to follow in 2022
From transparency and B2B influence to live shopping and Twitch, discover the trends of the creator economy year, illustrated with successful campaign examples.
Influence Marketing: Trends to follow in 2022
In the age of the « Creator Economy », influencer marketing is more powerful than ever. What are the trends to follow in 2022 to have a greater impact on social media audiences ?
To answer this question and with the testimonies of 37 experts, Stellar has published a White Paper where 14 trends to follow for a successful influencer campaign on social media are developed.
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You will find, among other things, in this White Paper :
- 14 trends for 2022: from the importance of transparency and B2B influence to Live Shopping and Twitch
- Testimonials from 37 influence experts including brands, agencies and influencers
- Professional tips for each trend to better implement them in your campaigns
- Examples of successful campaigns to illustrate
Stay ahead of the crowd without missing a beat
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